Vol. 3  No. 2   

Newsletter of Menlo Innovations 

February 2004

The click heard 'round the world.   "It was December 1968. An obscure scientist from Stanford Research Institute stood before a hushed San Francisco crowd and blew every mind in the room. His 90-minute demo rolled out virtually all that would come to define modern computing: videoconferencing, hyperlinks, networked collaboration, digital text editing, and something called a 'mouse.'"

101 ways to save the Internet. We love the Internet but it's "under attack by the forces of evil. Viruses knock servers to their knees. Spammers hijack our inboxes. Hackers and identity thieves menace our collective security and personal privacy."  What are we to do?

A viable threat to Microsoft?  Read about how Denny Jaeger, a musician and composer spent the past decade writing a few hundred thousand lines of computer code that could revolutionize the way people interact with computers.

There’s no Oscar nomination yet, but Menlo Innovations' new "Taste of Success" is getting great reviews. One recent attendee commented, "Rich gives a clear, well-organized talk and makes us laugh along the way." Another commented, "my initial perceptions of Menlo from last year have proven correct, I love this company!" Focused on High-Tech Anthropology®, the goal of this 90 minute session is to help folks understand how to create great software. The next session will be hosted on February 11 at Menlo's headquarters in downtown Ann Arbor. Just for fun, this session will also include a brief celebration of Thomas Edison's 157th birthday.

IT and Globalization: This is not your fathers outsourcing! Come join us for High-Tech Tuesday, on February 10, sponsored by the Ann Arbor IT Zone. This week's panel discussion will focus on the timing, benefits, risks and other issues of insourcing and outsourcing critical business services and activities.  The panel will discuss how this trend affects software development, IT operations, and customer support. Tom Meloche, CTO of Menlo Innovations, is one of the panelists.

Two ways to do development - Many IT executives are very one-dimensional when it comes to building software. They only look at the cost.  This, of course, is the reason why IT outsourcing appears so appealing. Jon Strande argues that if we just did a better job of managing our IT project at home, IT outsourcing would be far less attractive. 

Lessons in Leading Innovation from the University of Michigan – A new executive program starts this spring for mid-level and senior project leaders at the University of Michigan. The course focuses on the role of leaders in fostering innovation and provides a toolbox of innovation methods that you can start using immediately. The program is titled "Leading Innovation: Putting Creativity to Work Where You Work" and runs May 10-12, 2004. It will be jointly taught by Jeff DeGraff, Clinical Professor of Management of Education, Matthias Martin, Corporate Creativity Consultant, and Richard Sheridan, President of Menlo Innovations. Reserve your place now.  Find out more here. 

2003 Vaporware Award Winners!  It's that time again. For the 7th year, Wired News has picked the top ten most "eagerly anticipated gizmos in 2003 that were put off, put away or quietly put down. And, of course, those that existed merely as a figment of someone's imagination."

Hurry! Sign up for a Menlo Class.  The Menlo February and March class schedule is out.  Time to buckle down and learn how to really apply those use cases, manage those projects, and deliver systems successfully! 

What will the IT landscape look like in the year 2010? - It's fun to speculate on the future of IT and software.  CIO magazine puts forth two scenarios for IT jobs and innovation and two scenarios for the future of software.  It's even more fun to look back on past predictions and see how wrong they were.  One little gem made by CIO magazine back in August of 1999 was the following: "Enron takes an entrepreneurial attitude in an industry where most people have their feet stuck in concrete."  Yeah right.  Today there's a whole lot of people who'd like to stick a few Enron executive's feet in concrete.   

Need a speaker for an upcoming event? We love public speaking (yes, we really do!) and are happy to deliver inspiring messages focused on business success with information technology. Call us at (734) 665-1847 to schedule your next event. Look here for a list of some of the places we’ve spoken in the past. 

About Menlo

Are your Executives having these conversations? 

"We are about to purchase a million dollar software solution and we're not sure if it's the right thing to do. "

"We’re about to approve a $3.5 million dollar budget for a new custom software project and we don't want this one to fail like the last time." 

"We have an old piece of software that no longer meets the needs of our business, but we're not sure how to modernize it without disrupting our current operations." 

"We are a software product company concerned that our user's experience is silently killing our market share." 

"We have a great idea for a new product, but need our first stable production version launched in less than 3 months." 

Menlo uses High-Tech Anthropology to define the user experience and discover the highest priority business needs.  It is applied at the beginning of a new endeavor and then iteratively during the entire project, leveraging the Menlo Software Factory.  The objective it to construct early-stage functioning prototypes to confirm initial findings and then carry the project to completion.

For those who wish to transform their own organizations, we also teach these methods to our clients at The Menlo Institute. 

Created in the spirit of Thomas Edison's Invention Factory in Menlo Park, Menlo is passionate about inventing software that makes a positive difference in the everyday lives of businesses and their employees. 

To find out more, contact us, or attend our free 90-minute success seminar.

Menlo Innovations
212 N 4th Ave
Ann Arbor MI USA 48104
Phone: (734)-665-1847

The Menlo Briefs is a permission-based newsletter.  If you would like to subscribe to this newsletter please visit our subscription page.  If you have received this newsletter in error please accept our apologies and use the link below to unsubscribe.